TRUSTe offers a suite of privacy solutions to help businesses increase customer trust and engagement across all their online channels.

TRUSTe is the leading online privacy solutions provider and provides a broad suite of privacy services to help businesses build trust and increase engagement across all of their online channels – including websites, mobile applications, advertising, cloud services, business analytics and email marketing. Over 4,000 web properties including those from top companies like Apple, AT&T, Disney, eBay, HP, Microsoft, Nationwide and Yelp rely on TRUSTe to ensure compliance with evolving and complex privacy requirements. TRUSTe's mission, based on a "Truth in Privacy" framework, is built on a solid foundation of transparency, choice and accountability regarding the collection and use of personal information. TRUSTe's privacy seal is recognized and trusted by millions of consumers as a sign of responsible privacy practices. 



Mission


Truth in Privacy

  • Presenting privacy policies, notices, and choices with more Transparency - in ways that are more easily accessible and understood by consumers
  • Providing consumers with Choices - options and control - over the use of their personal information
  • Helping companies and organizations remain Accountable to the privacy obligations they make as well as to consumer choices

Values


At TRUSTe we:

  • Measure success through our customers' eyes
  • Take initiative, make commitments and own outcomes
  • Think, create, innovate
  • Move fast with focus
  • Do what is right
  • Win as a team

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Awards And Press

Google, Yahoo and TRUSTe Advance Self-Reg Plans | ClickZ TRUSTed Notices Show TRUSTe’s Consumer-Friendly Side Privacy Policies Are Dead, Privacy Watchdog Says TRUSTe targets clouds, geotagging, mobile apps - San Francisco Business Times Most Mobile Apps Lack Privacy Policies: Study | News & Opinion  | PCMag.com Google Brings TRUSTe Certification To Apps Marketplace - Security - Privacy - Informationweek TRUSTe Wins Online Trust Leadership Award! » TRUSTe Blog