Category Archive: Compliance

Feb
11
2014

February Monthly Spotlight

Mobile World Congress 2014

  – Feb 19 EU Regulatory Update – Implications & Opportunities (Webinar – OTA Members Only) Join Saira Nayak, Director of Policy at TRUSTe, on Wednesday, February 19, 2014 for the Online Trust Alliance (OTA) webinar which will provide an update on the EU Regulatory environment and discuss related implications and opportunities.  Register here.   …

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Jun
18
2013

TRUSTe finds extensive number of Third Parties on Kids sites – What this means for COPPA Compliance

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Tony Berman Sr. Product Manager | TRUSTe As most website operators know, the updated COPPA Rule goes into effect July 1, 2013. Included in the update comes an obligation to clearly list all third party operators who collect personal information along with their name and contact information. With this in mind, earlier this month I used …

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Jan
24
2013

Data Privacy Day 2013 Events

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January 28th is International Data Privacy Day (#DPD2013 on Twitter) and, in its celebration, we are participating in several events next week. ———January 28th We kick off the week with IAPP Privacy After Hours. There’s no agenda, just show up at Jillian’s in San Francisco, from 5:00-7:00 PM. Have a good time and get to …

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Dec
20
2012

The Legacy of the Cookie Directive

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Saira Nayak Director of Policy, TRUSTe @sairanayak Photo Source According to the UK ICO’s latest report into cookie compliance they have received only 550 complaints, compared with 53,000 about unwanted marketing communications. TRUSTe’s analysis of the impact of the directive revealed that the majority of users were choosing to accept advertising cookies. So, after a …

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Dec
13
2012

December 14th Webinar: Mobile App Privacy Legal Enforcement Begins – Are Your Apps Compliant?

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This Friday, December 14th, TRUSTe is hosting a webinar on the Enforcement of Mobile App Privacy Law. TRUSTe experts Saira Nayak, Director of Policy, and Joanne Furtsch, Director of Product Policy, will share what it means to be compliant with the CalOPPA Act and whether your company is in danger. If your company has a …

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Dec
11
2012

Get On The Fast Track To Mobile App Compliance

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Last week the California Attorney General’s office filed a lawsuit charging a major airline for failure to comply with the California Online Privacy Protection Act.  In order to eliminate legal risk, protect your brand, and maintain trust with your customers, you should conduct a comprehensive review of all of your mobile properties. In order to …

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Dec
10
2012

Mobile App Privacy Legal Enforcement Begins – Is Your App Next? Major Airline Sued For Mobile App Privacy Violations

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Dave Deasy VP Marketing | TRUSTe On October 30th the California Attorney General’s office announced they were going to start actively enforcing a law requiring mobile apps to have and conspicuously post a privacy policy.  Companies were given 30 days notice to comply with the law. On December 6th they announced their first lawsuit – …

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Nov
28
2012

TRUSTe and ValueClick Partner On Privacy

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John Gamble Marketing Manager | TRUSTe @johnaddison Earlier today we announced an exciting new addition to our client roster, with ValueClick (and its subsidiary brands Dotomi, Greystripe, and MediaPlex) becoming global users of our advertising privacy technology, TRUSTed Ads.  The TRUSTed Ads platform provides a display-ad and publisher technology that enables companies to comply with self-regulatory standards …

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