Jan
24
2013
January 28th is International Data Privacy Day (#DPD2013 on Twitter) and, in its celebration, we are participating in several events next week. ———January 28th We kick off the week with IAPP Privacy After Hours. There’s no agenda, just show up at Jillian’s in San Francisco, from 5:00-7:00 PM. Have a good time and get to …
Dec
20
2012
Saira Nayak Director of Policy, TRUSTe @sairanayak Photo Source According to the UK ICO’s latest report into cookie compliance they have received only 550 complaints, compared with 53,000 about unwanted marketing communications. TRUSTe’s analysis of the impact of the directive revealed that the majority of users were choosing to accept advertising cookies. So, after a …
Dec
13
2012
This Friday, December 14th, TRUSTe is hosting a webinar on the Enforcement of Mobile App Privacy Law. TRUSTe experts Saira Nayak, Director of Policy, and Joanne Furtsch, Director of Product Policy, will share what it means to be compliant with the CalOPPA Act and whether your company is in danger. If your company has a …
Dec
11
2012
Last week the California Attorney General’s office filed a lawsuit charging a major airline for failure to comply with the California Online Privacy Protection Act. In order to eliminate legal risk, protect your brand, and maintain trust with your customers, you should conduct a comprehensive review of all of your mobile properties. In order to …
Dec
10
2012
Dave Deasy VP Marketing | TRUSTe On October 30th the California Attorney General’s office announced they were going to start actively enforcing a law requiring mobile apps to have and conspicuously post a privacy policy. Companies were given 30 days notice to comply with the law. On December 6th they announced their first lawsuit – …
Nov
28
2012
John Gamble Marketing Manager | TRUSTe @johnaddison Earlier today we announced an exciting new addition to our client roster, with ValueClick (and its subsidiary brands Dotomi, Greystripe, and MediaPlex) becoming global users of our advertising privacy technology, TRUSTed Ads. The TRUSTed Ads platform provides a display-ad and publisher technology that enables companies to comply with self-regulatory standards …
Nov
12
2012
Saira Nayak Policy Director | TRUSTe @SairaNayak It’s hard to say what the future is for the proposed EU data protection regulation. Nearly a year after its announcement in January 2012, the proposed reg – in particular it’s more prescriptive requirements – continue to engender controversy and discussion among stakeholders on both sides of the …
Nov
01
2012
Danilo Labovic EMEA Managing Director | TRUSTe @dlabovic The Haymarket Media Group has chosen TRUSTe’s comprehensive range of data privacy management solutions to ensure compliance, build consumer trust and demonstrate accountability and privacy best practices to the many millions of users who visit their websites each day. Haymarket joins other leading international media companies such …
