Tag Archive: InPrivate Browsing

Aug 25 2008

IE8: Browsing “InPrivate” Features Take User Privacy to Center Stage

User sensitivity to privacy on the internet has been difficult to quantify and act upon for technology providers, websites and advertisers, never mind consumers themselves. In TRUSTe research we have seen a consistent user concern about tracking and targeting; inconsistently competing with a desire for more relevant advertising and content. New features that Microsoft has …

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