European Commission Comments on Connected Cars and Privacy

January 04, 2017

In exchange for technology advances that make our day-to-day lives easier and safer, we are providing more and more personal information. Connected cars are an example of advances in technology that make our lives easier and safer. Today, cars use networks of internal computers that can use hundreds of sensors to collect information about our driving habits or physical vehicle information. The European Commission is keeping up with these changes and suggesting ways to ensure that personal data that we provide for the conveniences and improved safety that come along with technology advances are kept safe. It has established the … Continue reading European Commission Comments on Connected Cars and Privacy

The Privacy Implications of Home Monitoring – Summit Preview

June 07, 2016

Home Monitoring

The rapid rise of the Internet of Things—always-on devices equipped with sensors and transmitting chips that allow for the continual collection and communication of user-generated data—has begun to transform areas as diverse as connected cars, cooking, smart infrastructure, digital healthcare, agriculture and industrial channels. While each of these domains is sensitive, and necessitates the rigorous application of Privacy/Security by Design, few areas are more private than the inner sanctum of one’s home, which is increasingly becoming “connected” in various ways. TRUSTe’s Privacy Risk Summit (this Wednesday, June 8th in San Francisco) features a session devoted to the privacy implications of … Continue reading The Privacy Implications of Home Monitoring – Summit Preview

Privacy Risk Summit Preview: Privacy by Design for IoT

May 23, 2016

The Internet of Things (or the Internet of Everything, as some refer to it) is changing the way of the world for businesses, governments and consumers, as devices and services are increasingly connected to the Internet in real-time, 24/7. This allows for the practically ubiquitous collection, storage and sharing of data on an always-on basis, which heralds countless innovations for enterprises and individuals alike. However, with increased connectivity comes the potential for increased vulnerability—in both the cyber and physical worlds. This is why Privacy by Design is a paramount business practice for companies engaged in the IoT space, as well … Continue reading Privacy Risk Summit Preview: Privacy by Design for IoT

Privacy & The Internet of Things: The Importance of Transparency in Accounting for What We Can’t See

June 04, 2015

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By Jessica Groopman, Industry Analyst, Altimeter Group

Perhaps the most important lesson the Internet has taught us is that connectivity itself has infinite implications—for good, bad, and most importantly, the unforeseen. We’ve watched digital transform entire industries like publishing, media, music, and retail. As we enter into the next phase of the Internet—the so-called Internet of Things, or more accurately, the digitalization of the physical world through sensors, data and connectivity— the potential for unforeseen implications and unintended consequences skyrockets.

We Can’t Know What We’ve Never Seen

The ratio of unforeseen consequences of data use, aggregation, sharing and targeting eclipses what we can predict. Yet we can illuminate our understanding of this with the following two implications:

  • Connecting things anoints them with context through the data that is inherently created.
  • Connecting things renders the things themselves and the data these things emit vulnerable to threats—to security, privacy and safety.

As the IoT industry grapples with these two competing implications, weighing innovation, opportunity, and potential on the one hand with security, privacy, and safety risks on the other, all constituents involved have a role in helping pave the way. Today we see a dizzying amount of activity and discussion around how to navigate these implications, but we’re in the infancy of this discourse, nevermind its application.

Read more “Privacy & The Internet of Things: The Importance of Transparency in Accounting for What We Can’t See”

Internet of Things Industry Brings Data Explosion, but Growth Could be Impacted by Consumer Privacy Concerns

May 29, 2014

New research for TRUSTe released today, shows that consumer privacy concerns (#iotprivacy), could hinder the growth of the Internet of Things (IoT) market. The research findings in the U.S. and Great Britain reveal that 59% of U.S. internet users and 47% of British internet users know that smart devices, such as smart TVs, fitness devices and in-car navigation systems can collect data about their personal activities. A Gartner study recently predicted that there will be 26 billion connected devices by the year 2020, but our latest research shows consumers want  more information and controls before purchasing or using a smart … Continue reading Internet of Things Industry Brings Data Explosion, but Growth Could be Impacted by Consumer Privacy Concerns