by TrustArc Privacy Intelligence | Oct 8, 2013
Rick Armstrong, Senior Product Marketing Manager @TRUSTe Online Behavioral Advertising (OBA) has expanded from desktop and into the realm of mobile and tablet devices. As a result of this evolution, privacy concerns are on the rise. TRUSTe issued 2 new...
by TrustArc Privacy Intelligence | Sep 5, 2013
TrustArc Study Reveals Smartphone Users More Concerned About Mobile Privacy Than Brand or Screen Size The smartphone and apps markets experienced explosive growth last year, to the extent that there are now more smartphones on the planet than people. 207 million were...
by Annie Greenley-Giudici | Mar 22, 2012
What is Data Privacy? Data is one of a company’s most valuable assets in today’s business environment. Customer data fuels insights, product/service development, personalized experiences, and relevant go-to-market strategies. Properly analyzed, the right...