Tag Archive: self-regulatory principles

Feb
23
2009

TRUSTe applauds new FTC Behavioral Marketing Principles

This month, the Federal Trade Commission issued its highly anticipated staff report on Self-Regulatory Principles for Online Behavioral Advertising, a report that represents important guidance to the online advertising industry at a critical time. At TRUSTe, we address these principles on a daily basis when working with the sites we certify. We want to thank …

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