Tag Archive: TRUSTed Ads

Feb
04
2013

UK Advertising Standards Agency To Enforce New OBA Rules From Today

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Danilo Labovic EU Managing Director | TRUSTe @dlabovic These new rules mean that as of today (4 February) ads presented to UK consumers based on browsing history data (Online Behavioural Advertising OBA), will have to include information within (or near the ad) explaining to consumers that they have been targeted using OBA and provide a …

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Nov
28
2012

TRUSTe and ValueClick Partner On Privacy

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John Gamble Marketing Manager | TRUSTe @johnaddison Earlier today we announced an exciting new addition to our client roster, with ValueClick (and its subsidiary brands Dotomi, Greystripe, and MediaPlex) becoming global users of our advertising privacy technology, TRUSTed Ads.  The TRUSTed Ads platform provides a display-ad and publisher technology that enables companies to comply with self-regulatory standards …

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Oct
07
2011

AdMonsters OPS Conference Goes Under the Hood

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Bob Bahramipour VP Business Development | TRUSTe @Bob3721 This week our TRUSTe team spread out across New York City for Advertising Week 2011 festivities. One of the highlights for me personally was AdMonsters OPS 2011, where I had the pleasure of participating in a panel discussion about ad privacy.  The panel was moderated by Rob Beeler …

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