Online privacy management solutions to comply with privacy regulations from TRUSTe.

Protect your company from privacy mis-steps and ensure compliance with federal and industry regulations across your entire business.

Privacy Solutions for Compliance

The complex waters of online privacy regulation can be incredibly difficult to navigate with the increased use of new technologies for more personalized marketing and with the speed in which customer data flows through your organization. Let TRUSTe provide you with a holistic strategy for online privacy management. By helping you monitor the full range of ways your company collects and uses customer data, you can eliminate the risky behaviors that put you at risk of FTC investigation or customer dispute.

Customer Data Collection and Usage

TRUSTe provides privacy certification and compliance solutions that allow you to leverage valuable customer data while knowing that your privacy practices provide the right level of transparency, choice and accountability.

Extending Transparency and Control to Behavioral Advertising and Data Collection

TRUSTe serves billions of impressions a month for leading advertisers, publishers, and agencies seeking compliance with the DAA Self-Regulatory Program for Online Behavioral Advertising, Federal Trade Commission guidelines, and emerging international standards.

Marketing to Unique Audiences: EU Citizens and Children

Whether managing your own data or data on behalf of others, special considerations must be taken for information gathered from certain audiences such as children under the age of 13 or EU citizens. TRUSTe has solutions to help comply with the unique requirements for these audiences including each EU state’s data protection authority.

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Resources


Technical Whitepaper: 9 steps to DAA Compliance
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Research: Forrester August 2011 OBA Research
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TRUSTe And Harris OBA Research: What Consumers Think They Know and What You Need to Do About It.
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Customer Success


Learn how organizations like you are using these solutions

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About Truste

TRUSTe is the leading global Data Privacy Management (DPM) company and powers trust in the data economy by enabling businesses to safely collect and use customer data across web, mobile, cloud and advertising channels. Our cloud-based Data Privacy Management Platform delivers innovative technology products, including website monitoring and advertising compliance controls - along with privacy assessments and certifications. More than 5,000 companies worldwide rely on our DPM platform and globally recognized Certified Privacy Seal to protect / enhance their brand, drive user engagement and minimize compliance risk.