Tag Archive: preference management


Transitioning ‘Ad Choices’ to Mobile Apps

By Travis Pinnick User Experience Designer | TRUSTe @xtratrav TRUSTe is preparing to launch an ad preferences offering for mobile apps, which essentially takes the foundation of our Trusted Ads tracker database and applies it to the mobile ecosystem. Unlike the Trusted Ads offering, which uses an ad tag that displays the ‘ad choices’ notice …

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