Mobile privacy can be as easy as 1, 2, 3.
App stores now require you to disclose when you are collecting or transmitting personal information via your app. The only way to effectively do this is by providing a privacy policy that is optimized for the mobile device. Simply providing a link to your website privacy policy fails in two ways: 1. Your web policy does not reflect your application’s unique processes and 2. Reading a policy meant for a traditional web interface is quite possibly the most user-unfriendly experience for viewing on a mobile device.
In February 2012, the California Attorney General announced an agreement with App Stores to enforce that mobile apps incorporate accurate privacy policies.
TRUSTe offers a free mobile privacy policy to make it quick and easy for individual application developers to do the right thing by incorporating a policy that clearly describes how their application handles user’s personal information. Creating your privacy policy is fast and easy:
- Simply access our intuitive privacy policy generator online
- Answer a few questions about how your application collects and manages user data
- Link to your new mobile-optimized privacy policy hosted on TRUSTe’s servers
TRUSTe’s unique short-notice privacy policy is optimized for viewing on mobile devices
Privacy Policy
Decription
Increase trust and user engagement with your app
Application developers that want a full powered privacy solution, should consider TRUSTed Mobile Apps which includes the right to display the TRUSTe privacy seal. The TRUSTe seal is the defacto standard in online privacy for increasing trust and engagement with your application.
