"Communicating trust to our members through the TRUSTe 'We Don't Spam' seal has increased our newsletter registrations significantly." - Yogesh Sharma, UK Newsletter Manager, Cheapflights.co.uk
Email Privacy Seal
Keeping Email Private and Safe
Despite problems like phishing and spam, email is still the most effective vehicle for many businesses to communicate with customers and prospects. TRUSTe has designed the Email Privacy Seal program using industry-recognized email standards to build confidence in your email practices and build quality legitimate subscriptions. The program’s strict alignment with email privacy laws is reflected in the seal’s central message—“We Don’t Spam.”
How can TRUSTe’s Email Privacy Seal help build your email campaign?
 Builds customer and prospect confidence by displaying the "We Don't Spam" seal in promotional emails. |
 Streamlines privacy and email compliance, which exceeds the industry's CAN-SPAM requirements and email privacy laws. |
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 Provides dispute resolution of consumer complaints about online data collection. |
 Brands your organization and Web site as safe by posting the distinctive "We Don't Spam" seal at the point of email collection. |
The TRUSTe Email Privacy Seal certifies that consumers will only get the email they ask for, and that their email address will not be shared with anyone without their consent. This ensures the highest standards of email security and consumer privacy.
Find out more about the TRUSTe Email Privacy Seal: contact a TRUSTe representative.
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Program Brief
Email Privacy Program
Learn how TRUSTe's email privacy policy services can help you protect consumers’ email privacy.Download the brief
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