TRUSTed Smart Grid Privacy Program helps companies certify their data collection and usage practices – using a standard for privacy that is based on Smart Grid Guidelines developed by the Future of Privacy Forum, and TRUSTe’s core values of transparency, choice, and accountability.

Helping Companies Access CEUD Efficiently, Reliably and Securely

Competitively differentiate your "smart" service


What is the Smart Grid?

The Smart Grid is a planned nationwide network that uses information technology to deliver electricity efficiently, reliably, and securely*. Smart Meters, a key element of the Smart Grid, enables the collection of detailed customer energy usage data (CEUD) in order to 1) help utilities manage the delivery of energy more effectively and 2) provide customers an understanding of their energy use and information on how to manage it more economically.

How Can TRUSTe help Competitively differentiate your "smart" service?

Privacy concerns and risks arise from the increased collection of detailed personal information and require additional protection for customers. The TRUSTed Smart Grid Privacy Program assesses and certifies the privacy practices of third-party companies that require access to CEUD to power "smart" services and products, convincing utilities and customers that they can trust those companies with their energy usage data.

Examples of "smart" services and products that can benefit from TRUSTed Smart Grid Privacy Program:

  • Home security management systems
  • Smart thermostats
  • Smart appliances
  • Energy management apps
  • and other services that use this data

The TRUSTed Smart Grid Privacy Program helps companies certify their data collection and usage practices – using a standard for privacy that is based on Smart Grid Guidelines developed by the Future of Privacy Forum, and TRUSTe’s core values of transparency, choice, and accountability.

Accurate privacy statement for your business

We Establish Trust of Your Service

TRUSTe certification of your service provides assurance to utilities, regulators and consumers that companies are in compliance with responsible standards.

Accurate privacy statement for your business

We Provide You With Proof of Certification

Proof of certification includes a certified privacy policy, letter of certification to share with partners and use of the TRUSTe Smart Privacy Seal.

Accurate privacy statement for your business

We Assess Your Service & Consumer Energy Usage Data Practices

Creation of or review and update of your existing privacy policy with recommendations for compliance with industry best practices for collection and use of CEUD.

Accurate privacy statement for your business

Dispute Resolution

Leverage our dispute resolution service for privacy related issues.


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TRUSTed Smart Grid Certification ensures

  1. Third parties that access or obtain consumer energy data directly from utilities and/or the consumer do so with the permission of consumers and in accord with responsible privacy standards outlined by the FPF in the Smart Grid Privacy Guidelines for Consumer Energy Data and TRUSTe’s Program Requirements for Smart Grid
  2. Practices such as type of data collected, the data flows, data security measures and data usage policies meet the program requirement criteria
  3. Elements (underlying technology) comply with a set of program requirements based upon transparency, choice, and accountability
  4. Proof of certification to TRUSTe's Smart Grid Program Requirements
  5. A privacy policy that appropriately discloses practices

*Smart Grid: A Beginner's Guide, The National Institute of Standards and Technology (NIST) http://www.nist.gov/smartgrid/beginnersguide.cfm

How Privacy Impacts Your Business
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