Category Archive: Privacy Tips

Dec
03
2012

7 Privacy Tips For Holiday Shoppers

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Photo Source With the holiday season just around the corner more consumers than ever will head to their computers, tablets, and smartphones to buy gifts online for friends and family.  A recent PriceGrabber survey found that 16% of US consumers intend to use their mobile devices this holiday season to view coupons, make purchases, and …

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Jun
06
2012

Guest Post: Make Privacy a Strategic Asset for your Startup

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Rob Banagale Co-founder + CEO @ Gliph @jetsetter Image Credit Startup accelerators are sprouting up across the globe with more seed-backed companies coming to market than ever before. Every startup is looking for a way to differentiate itself from competitors as it looks toward its first significant round of funding. The best founders will recognize …

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Mar
02
2012

TRUSTe’s Privacy-by-Design Guidelines

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Kevin Trilli | TRUSTe VP Product @squawkt22 Joanne Furtsch| TRUSTe Dir. Product Policy @privacygeek  Photo Credit The concept of privacy-by-design was first introduced by the Canadian Privacy Commissioner Ann Cavoukian as early as in 1990s. Since then, the importance of it in business has only increased over time. Almost every week, we see companies of all …

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Oct
03
2011

Privacy Advice for Companies Using Social Networking Tools

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Joanne Furtsch, CIPP, CIPP/C Policy & Product Architect @privacygeek If you’re an online publisher or an ecommerce site you may use a range of social networking tools to enhance your company’s marketing and brand-building efforts.  Social tools likes those offered by Twitter, LinkedIn and Facebook enable people to rapidly share their activity on your site …

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Apr
27
2011

5 Privacy Tips for Mobile App Users

1. Look For Signs Of Trust Check consumer reviews before you download an app. Users are quick to publicize bad experiences so you can typically find out if you’re dealing with a “scammy” or “spammy” app by reading recent reviews of the app in your mobile app marketplace or store. Look for trustmarks too – …

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Apr
27
2011

5 Privacy Tips for Mobile App Developers

Privacy concerns around mobile applications are higher than ever and consumer mistrust can limit app downloads and engagement levels. Here are five tips that can help you get privacy right and build a mobile audience through trust and respect for personal information: 1. Get Serious About Privacy A TRUSTe consumer survey found that 74 percent …

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Apr
14
2011

5 Privacy Tips For Tax Day

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Fran Maier President TRUSTe Normally tomorrow would be the deadline to file your federal tax returns, but thanks to an IRS extension taxpayers have until this Monday, April 18th. Filing returns involves sharing A LOT of personal information, such as Social Security Numbers, home addresses, and birth dates. Filing returns can also generate a flurry …

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Apr
05
2011

6 Tips to Spot & Stop a Phish

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Fran Maier President TRUSTe Over the weekend a security breach came to light that compromised the email addresses and names of an undisclosed number of consumers from major national companies. You may have received an email over the past few days from one of these companies notifying you of the breach. While this incident does …

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